Launching an organization's
first AI Literacy Program
Overview
In partnership with business operations & data teams, I designed an AI education program for a pilot cohort of participants within the F5 marketing organization. I led user research, managed program communications, developed an impact assessment framework, and presented findings on the state of AI use to senior leadership. Due to sensitive information, the final presentation decks have been scrubbed of specifics.
Role
Program Owner
Timeline
October 2024 - November 2024
COre Priorities
Demystify AI for Individuals
While AI tools were rapidly becoming more accessible, many employees lacked a shared understanding of how AI works, how it could support their workflows, and where human judgment remained essential.
This program created a foundation of AI literacy by helping employees:
UNDERSTAND fundamental AI concepts and capabilities
EXPLORE
practical use cases relevant to their roles
DEVELOP confidence experimenting with AI tools
RECOGNIZE limitations, risks, and when to critically evaluate AI outputs
Capture Holistic View of Organizational AI Readiness
Beyond individual learning, the program was designed to understand the broader state of AI adoption across F5 Marketing. Leadership wanted a clearer understanding of where teams were in their AI journey and where future enablement efforts could have the greatest impact.
By combining quantitative assessments, training feedback, and community discussions, we explored:
Current levels of familiarity and usage across teams
Differences in AI behaviors between individual contributors and people managers
Emerging tools and workflows employees were experimenting with
Common barriers to adoption
Program ELEMENTS
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AI Quotient Assessments
We pulled from Forrester's research on AI readiness and their survey with breakdown of scores on AI usage patterns and workplace adoption. This gave us a benchmark to
Coursera Trainings
The client had little prior experience with web design platforms and wasn’t fully aware of the capabilities or constraints of tools like Wix Editor. This made it difficult for them to both use the platform and evaluate whether it could support their goals.
Discussion Forum
The client had little prior experience with web design platforms and wasn’t fully aware of the capabilities or constraints of tools like Wix Editor. This made it difficult for them to both use the platform and evaluate whether it could support their goals.
Results
View the full case study
The extended case study with more context into my research process and user testing is available here.
nicolehu9@gmail.com
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